Corporate Social Responsibility and Higher Education: Uruguay University Students’ Perceptions
Vol. 6, No 2, 2013
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José Luis Vázquez Faculty of Economics and Business Sciences University of León, Spain E-mail: jose-luis.vazquez@unileon.es
Ana Lanero |
Corporate Social Responsibility and Higher Education: Uruguay University Students’ Perceptions[1] |
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Faculty of Economics and Business Sciences University of León, Spain E-mail: ana.lanero@unileon.es
Oscar Licandro Faculty of Business Sciences Catholic University of Uruguay, E-mail: olicandr@ucu.edu.uy |
ABSTRACT. This paper assumes a stakeholder approach to analyze the perceptions and attitudes of students at the Uruguayan university towards corporate social responsibility (CSR) in organizations, just as their experiences of current and desired education on the matter. Self-reported data was collected through a structured questionnaire from a representative sample of undergraduates within Business and related areas at the Catholic University of Uruguay. Descriptive and factor analyses revealed a generalized awareness of the relevance of socially responsible criteria, in line with a high demand of CSR education, particularly in contents of relationships with employees, consumers and respect to environment.
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Received: January, 2013 1st Revision: June, 2013 Accepted: August, 2013
DOI:10.14254/2071-789X.2013/6-2/13 |
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JEL Classification: A22, M31 |
Keywords: Public marketing, corporate social responsibility, higher education, students, Uruguay, sustainability, socioeconomic development. |
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