Lutete Christian Ayikwa,

Tshwane University of Technology,
Pretoria, South Africa,
E-mail: chrisayikw@yahoo.fr

Relevancy for Corporates to Engage in the Fight Against HIV/AIDS in Kinshasa

Johan W de Jager,

Tshwane University of Technology,
Pretoria, South Africa,
E-mail: DeJagerJW@tut.ac.za

Abstract. Over the years, Africa has become the most HIV/AIDS burdened region worldwide. The epidemic did not spare the workforce as much as all the other social forces of African communities. Success in combating the epidemic requires corporates to join forces with governments and non-profit organisations in addressing the issue. However it is noticed that companies have not been playing their part in the struggle against HIV/AIDS. Product-moment correlation, t-Test and multinomial logistic regression performed on empirical data demonstrated that unemployed people are better exposed to HIV/AIDS information than employed ones as they spend more time at work without exposure to HIV/AIDS messages, and are less likely to engage in risky sexual behaviour. Both female and male-employed are highly sexually active, while female-employed are more likely to being unfaithful. In other words, the workforce is at more risk of acquiring the virus, a fact that leads to the necessity for companies’ intervention.

Received: September, 2016

1st Revision: October, 2016

Accepted: December, 2016

DOI: 10.14254/2071- 789X.2017/10-2/18

JEL Classification: M30

Keywords: HIV/AIDS knowledge, condoms, work based organisation (WBO), Kinshasa, sexual behaviour and social marketing.